blippySocial media can be a wonderful tool when used correctly, but then someone has to come along with an idea that is so outrageously silly that you have to wonder if we have all lost our minds.

Blippy is a new service currently in private beta that allows you to enter your credit card number and then every time you use that card it shares a message with your friends about where you used your card and how much you spent.  With services such as Amazon, iTunes and Zappos, it will even tell them what exactly you bought.  Your friends can then leave you comments about your purchases.

… What sort of illicit drugs were the people behind this site taking when they came up with this concept?

Social media, as we are told ad nauseam, is all about sharing information with one another and having conversations.  Fine, no problem with that.  However, the idea of letting a third-party service into my wallet, and then allowing the information from that sharing to go out even further to my friends is just beyond the scope of over sharing.

And what about the day you forget your card information and you accidentally purchase something you really don’t want the world to see?  MG Siegler of TechCrunch interviewed Blippy founder Philip Kaplan about the service, and Mr. Kaplan even suggested you have a “social” credit card and a “private” credit card.  You would only use the social card when you wanted your friends to see what you were buying, and you use your private card, which is not connected to Blippy, when you buy things you don’t want to share.  I have a better idea, how about Blippy simply doesn’t exist?

It’s easy to get caught up in all of the hyperbole that surrounds social media, and we only write up this story because we want to make sure you don’t get involved with sites such as this.  It looks all shiny and exciting, but this is simply a bad idea from the ground up.  There are zero redeeming qualities to this site.  Period.  My good friend Steven Hodson wrote up similar views over at Shooting at Bubbles, and you can hear Steven and I discuss it on the CobWEBs podcast from last night.  (warning, the podcast has rough language)

Just say no to services like this folks, it is just a bad idea no matter how you look at it.


Categories: Shopping, Social Networking   

2 Responses so far | Have Your Say!

  1. paisano
    December 12th, 2009 at 10:14 pm #

    Hey Cat, the one who put $3.55 on her card at the burger joint… if you don't have $10 cash then don't leave the house.

  2. DrKnow
    December 12th, 2009 at 4:22 pm #

    I think it would be interesting to see some of the things my friends are buying, and maybe discover a new gadget or restaurant or something.

    Maybe I’m a nut but it just seems like it could make for interesting reading. I guess I don’t understand why you’re so against that kind of info.

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