Wishing there was an easy way to convert your DVD collection to Blu-ray? Well, if you have Warner Brothers movies in your collection you can do it … for a price.
Following the Red2Blu promotion Warner Brothers ran a few months ago that allowed HD-DVD owners to swap their copies for Blu-ray, the company is now allowing consumers to do the same with their DVDs in the new DVD2Blu promotion.
As the name implies, consumers can go to the DVD2Blu website, choose from a list of over 50 movies that they have on DVD, mark the ones they wish to exchange (up to 25), pay for them and then mail in their DVD discs. Prices for the Blu-rays range from $7.95 to $9.95, which sounds like a bargain, but is it really? As the Consumerist points out, when they checked the prices of the movies against buying them off a site like Amazon, you are saving between $2 and $7 per movie, but the selection is rather lackluster. For instance, where are the Harry Potter movies? They are on both DVD and Blu-ray, yet they aren’t in this promotion.
There is also the illusion that just because something is on a Blu-ray disc it will have better picture quality, but with the improvements in DVD upconversion on so many players now, unless the source video was shot on HD, you are going to have a hard time telling a difference.
While the Red2Blu promotion made sense for those of us who had chosen HD-DVD, which eventually lost the format war, this offer doesn’t make quite as appealing. Personally I won’t be partaking in it, but if you are desperate to switch to having everything you own on Blu-ray, go for it.