gmail logoGoogle has added yet another feature to its popular Gmail application, and this may be one of the most welcome ones yet.

Everyone has ended up on a mailing that seems to be impossible to get off of.  For me it was a Major League Baseball list when I helped a friend vote for her team in the All-Star game a few years back.  No matter how many times I have gone through the unsubscribe process, it has never taken.  Well, now Gmail is going to handle all of that for me.

Lifehacker got a reader tip about an Auto-unsubscribe feature that just showed up in the help pages of Gmail with no fanfare.  The description of the feature is pretty straight forward:

We don’t think you should be burdened with managing messages you don’t want to receive. We do our best to put messages in Spam when we’re pretty sure you won’t want or need them. But everyone has different preferences about the mail they want to see. You may not want to read any messages sent by a certain company or mailing list, while another Gmail user finds these same messages to be valuable.

To help solve this problem, we’re providing you with an unsubscribe tool for some messages. You’ll see the unsubscribe tool when you mark a message from particular types of mailing lists as spam. If the particular message is a misuse of a mailing list you like to receive, you can Report spam as usual. But if you never want to receive another message or newsletter from that list again, click Unsubscribe instead. We’ll send a request to the sender that your email address be removed from the list. It’s that simple!

This is a feature that has been needed for years in email programs everywhere, and I can’t wait to try it out

gmail unsubscribe

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