Microsoft Launches $300 Million Dollar Ad Campaign

By Sean Aune | Sep 6, 2008

While discussing ad campaigns isn’t the normal subject matter for StarterTech, this new one from Microsoft is just too odd to pass up.

While this new campaign is apparently designed to try to steal some of the thunder from the popular Mac/PC ads, but at least those ads remember to mention what exactly the product is that their advertising.  Microsoft is only mentioned once in this ad towards the end, and it’s in relation to computers made dome cake… ooookay.

The spot first aired Thursday night, and according to the SFGate, by Friday Microsoft was calling journaliss to explain the ad.  Never a good sign in an ad campaign.  Perhaps Microsoft would do better to have spent that $300 million on making Vista more user friendly to the masses.

2 Comments so far | have your say!
  1. [...] has a MS VP providing input on the commercial. They paid $300 million for this? Startertech has some input. So Windows is like cheap [...]

  2. dave and thomas September 10, 2008 9:06 pm

    $300 Million on this ad campaign? Unbelievable. And here I was just thinking Microsoft was just sluggish and out of touch.

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